Skip to main content

New Business Cards and Logo in Time for Taste Washington Seattle (updated)

Friends, Taste Washington Seattle is only 2 weeks away. 


This year I will be attending the Grand Tasting on March 27th, as a volunteer. It’s been three years since I last participated at Taste Washington Seattle. In 2008 I had an absolutely glorious time (read post here) at Taste Washington. It was wine, food, winemakers, wine, food and some of the friendliest people you would want to meet. Taste Washington was unquestionably the highlight of 2008.

This year I’m in the country, available to attend, and looking forward to Taste Washington. Learn more about Taste Washington Seattle or buy tickets here.

New Business Cards
Since I intend to meet and greet as many wine industry folks as possible, I must have current business cards on hand for my Seattle visit. Ah, business cards, those come in handy. I’ve been working on designing a logo for my wine blog for some time. Logo, self-branding, could be useful on a business card. None of my efforts have been satisfactory. I briefly toyed with the idea of using W4WW as my logo. That is until I googled “w4ww” and discovered that it is a Craigslist code for “women seeking multiple women partners” and it is also “Wreaths For Warriors Walk”. Oops! Research, research, research.

Logo Design
Sensing that I’m running out of time for new business cards, I spent yesterday working on a logo. My criteria, emphasize Washington wine, emphasize the letter “W” for Washington/Wine/William/Wild and try to keep it simple. After some effort, I’ve created a logo I can kind of ‘sort of ‘use. Here are two earlier versions and the final version. 


This will be on my business card.
What do you think?
The logo has the key elements I was looking for, Washington State becomes a wine decanter, the Washington wine as it is poured out of the State into the glass, then splashes into the letter “W”. Simplified the graphic as much as possible to keep it “clean” and flowing. What do you think? I hope no one else has used this design or copyrighted it – I just ordered a bunch of business cards…searched online and have not found a similar logo/graphic. Because this is a tall logo, I'm not sure I can adapt it for use on this blog. Feedback is appreciated.

Hope to see you at Taste Washington Seattle on the 27th.

* 9 March 2012 Update
I've expanded on my original concept. I've been using the phrase, "have your taste buds pleased by Washington wine" and "celebrate some remarkable wine experiences" I have recently added "Pour Washington Wine" now condensed to just, "Pour Washington" see below:


Logo as it appears on my business card and wine blog.

Tying the concept together for a poster - with a new catchphrase "Pour Washington Wine".

Tweaking the poster concept a bit further.

Another variation of the poster concept.
Simplified catchphrase "Pour Washington"

Let me know what you think.

Cheers!

Popular posts from this blog

Review: Sho Chiku Bai, Unfiltered Sake

Last month in Seattle, I purchased a bottle of Nigori sake at Uwajimaya. Uwajimaya is one of the largest Asian grocery retailers in the Pacific Northwest. I’ve been visiting Uwajimaya for almost 40 years. When I was much younger, I’d buy model ship and plane kits, Japanese comic books (manga) and I never left without at least one steaming Humbow in hand. Today I buy the manga for my son; while I still enjoy the tasty steamed Humbows, now I never leave without at least one bottle of Sake in hand. Uwajimaya has a terrific selection of imported sake. This most recent visit, I left with a bottle of Sho Chiku Bai Nigori sake. Nigori sake is generally the sweetest of all sakes, with a fruity nose and a mild flavor, making a great drink to complement spicy foods or as a dessert wine. Typical sake is usually filtered to remove grain solids left behind after the fermentation process; however Nigori sake remains unfiltered, resulting in a cloudier beverage. Before serving, the bottle ...

Spirit Review: Ole Smokey Tennessee Moonshine White Lightnin' @OleSmoky

Today I have crossed the line from wine to spirits. At 100 proof the Ole Smokey Tennessee Moonshine is definitely turning up the volume (ABV 50%). "Moonshine, white lightning, mountain dew, hooch, and Tennessee white whiskey are terms used to describe high-proof distilled spirits, generally produced illicitly...The word "moonshine" is believed to derive from the term "moonrakers" used for early English smugglers and the clandestine (i.e., by the light of the moon) nature of the operations of illegal Appalachian distillers who produced and distributed whiskey." Source Wikipedia My family is no stranger to Moonshine.  That is, my great-grandfather and grandfather were not strangers. Evidently the family occasionally produced their own spirits on their Oregon ranch. My grandfather told me about his younger brother getting into his dads stash with predictable results. Grandmother also told me stories about midnight runs and secretive deliveries d...

Col Solare Cabernet Sauvignon. The style has changed.

“There is something special going on at Col Solare." In mid-June 2022, I began working for Col Solare winery on the Red Mountain AVA in Washington state. The Red Mountain AVA and Col Solare are famous for stunning Cabernet Sauvignon. That I knew going in.  We are not here to make more wine... We are here to showcase place. At the end of June 2022, Col Solare winemaker Darel Allwine retired. Darel had been winemaker since 2013. Prior, he had been Col Solare assistant winemaker for Marcus Notaro. Marcus had been Col Solare winemaker when the Red Mountain facility opened and was winemaker before we had our Red Mountain facility.  On July 1, 2022, Col Solare assistant winemaker, Stephanie Cohen, was promoted to Col Solare winemaker. I was present for this change. It was the end of one chapter and the beginning of a new one. Col Solare is the third winery I have worked for. I chose well.  Often, I am asked by Col Solare guests, as I was last week, “Tell me about Col Solare. Wh...